French LPG Liu Cunhui: Technology empowers to stimulate new consumption of "big health"

  Xinhuanet Haikou, April 16 (Reporter Gao Fangyuan) On April 13, the 5th China International Consumer Products Expo opened in Hainan. This Consumer Expo is themed "Share open opportunities and create a better life together", aiming to gather global high-quality consumer goods resources, promote consumption upgrades, and bring more high-quality products and services to consumers.

  At the press conference of the 5th French LPG Consumer Expo, Liu Cunhui, CEO of France LPG China, introduced the new functions of the "CELLU M6 INFINITY Salu Mei Zhi Mei Wu Borderless" product to the audience, and looked forward to the policy background of "Weight Management Year" and "Special Action to Promote Health Consumption", the company will innovate more healthy consumption scenarios and usher in a new development stage in the "big health" market.

  Technology empowers beauty and health

  In recent years, technology has become more and more widely used in the field of beauty and health, and French LPG has been at the forefront of technology empowerment.

  The new product of "CELLU M6 INFINITY" released this time is the 11th generation device developed by French LPG for seven years. "This new product uses intelligent algorithms and ergonomic design to deeply integrate health concepts with cutting-edge technology." Liu Cunhui introduced, "Intelligent algorithms can accurately adjust the operating parameters of the instrument according to the physical conditions and needs of different users to achieve personalized solutions matching; ergonomic design fully takes into account the user's user experience, making the operation of the instrument more convenient and comfortable."

  Based on the inheritance of the brand's patented technology and scientific research results, the equipment has achieved three core upgrades, and has been comprehensively improved from external shaping to internal health conditioning. Liu Cunhui said, "These three core upgrades are aimed at different aspects, from improving the appearance of the skin to adjusting the internal functions of the body to meeting users' needs for beauty and health."

  Rich scenarios to stimulate new consumption of "big health"

  With the improvement of people's health awareness and the country's attention to the health industry, the big health industry has ushered in major development opportunities.

  Liu Cunhui introduced that starting last year, the company has adjusted its strategy in a timely manner and officially entered the field of "big health", which is in line with the country's issuance of the "Weight Management Year" Activities Implementation Plan" in June 2024 and launching the three-year "Weight Management Year" policy.

  "The next direction and focus of the company's marketing will be on weight loss, health care, etc., and will increase publicity and promotion efforts in these aspects to launch more products and services that meet consumer needs." He said.

  Looking ahead, France's LPG will cooperate with confinement centers, fitness clubs, sports rehabilitation centers and elderly health centers to deeply explore huge opportunities in the Chinese market. Through cooperation with these institutions, products and services will be promoted to a wider population, further enhance brand awareness and market share, integrate resources from all parties, and jointly promote the development of the big health industry.

[Editor in charge: Nie Jing]

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